An Insider's Field Guide

By Leah Crump

In today’s luxury hospitality landscape, there’s a growing discrepancy between what guests expect and what they actually experience—especially when it comes to wellness. Travelers now arrive with elevated desires: not just for relaxation, but for intentional, personalized, and regenerative care that integrates spa, movement, sleep, food, and emotional restoration. 

Unfortunately, many luxury hotels are still operating in an outdated paradigm. Wellness is treated as a department r...

 By Leah Crump

At a certain stage in business, the game changes.

You’re no longer in that scrappy phase of launching, tweaking, and saying yes to everything with potential. You’ve done that. You’ve built something real. The proof is in the results, in the relationships, and in the rhythm of your days. The pace might still be full—but it’s no longer frantic.

Now, the question isn’t: How do I build this?

It’s: How do I hold it?

How do I keep growing without exhausting myself in the p...

By Leah Crump

There comes a moment in every creator’s life when every ounce of passion, every late night, every challenge, and every triumph converges into something extraordinary. For me, that moment is now. After months of planning, hard work, and relentless pursuit of excellence, I’m thrilled to announce the launch of my Spa Consulting Mastermind on April 7—a transformative, high-impact cohort experience designed for visionary spa and wellness professionals ready to elevate their business to...

By Leah Crump

A few days ago, I lived through something I’ll never forget. American Airlines Flight 1006, bound for Dallas, emergency landed in Denver after an engine failure—on landing, an explosion, flames, smoke. The kind of thing you see in movies but never imagine happening to you.

The plane touched down hard, the cabin filled with chaos—screaming, crying, the sheer animal instinct of survival taking over. The flight attendants shouted commands, voices sharpened with urgency. People pushe...

By Leah Crump

There’s a common misconception that consulting—especially in the spa and wellness space—is just “advice for hire.” But let’s be real: spa consultants don’t just give opinions; they provide strategic solutions, revenue-generating insights, and problem-solving expertise honed over years of experience.

Yet, too often, I see talented consultants undervaluing their services, pricing themselves based on what they think clients will pay rather than what their expertise is truly worth. S...

By Leah Crump

Every year, Forbes Travel Guide announces its highly anticipated Star Ratings, recognizing the hotels and spas that set the gold standard for luxury and service. Earning a 4- or 5-star rating isn’t just an accolade—it’s the result of meticulous planning, a commitment to excellence, and a guest experience that feels truly seamless.

So first, a big congratulations to the properties that just received their stars! Your hard work shows, and this is a moment worth celebrating.

But le...